vogue readership demographics

by on April 4, 2023

The publishing house evolved into a multimedia company by adapting to the changes in the market. Statista. The company reported that the number of American subscriptions for their magazines marked an unexpected increase in March. That is, while other magazines teach women whats new in fashion, Vogue teaches them whats in vogue. It was clearly unprofitable to produce without advertising. !o-BOB3hwE#BuDe_jlVzV'>;)0XE 2a+zF=i5QcJpn;P;a@L6t5p5V0 The lifestyle and fashion magazine readership has moved to digital platforms while news magazines have lost readership to social media. Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Profit from additional features with an Employee Account. Through our partnership with FORWARD, we were able to connect the most vulnerable small businesses and microenterprises in the City of Milpitas with critical resources. 2 0 obj Shifting from a completely paper-based medium to digital, fashion magazines are gaining viewers more than ever who like to read about the latest trends on their phones. WebReaders Digest: 17.6 million (- 6.9 percent) Time: 17.2 million (- 1.1 percent) Sports Illustrated: 16.6 million (- 6.4 percent) Southern Living: 15.7 million (+ 0.1 percent) Editors note: MRI data measures the total number of adults who read an average issue of a magazine over the reporting period, not the total audience of said magazine. At the same time, it does not shy away from representing the local colors on its pages. To provide the most detail across all available data, USAFacts combined the census data on race and ethnicity into three groupings. We are doing what Rodale does best: offering our partners a fully integrated buy. Are you interested in testing our business solutions? So its difficult in those groups to build excitement for consumers and interact between print, digital, social and events, Frerer-Schmidt told Caysey Welton. The New York Times has namedLisa Ryan Howardsenior vice president, advertising. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023. Magazines with largest audience in the U.S. 2019, Publishing in the U.S. 2022 - Industry Insights & Data Analysis, Facebook: quarterly number of MAU (monthly active users) worldwide 2008-2022, Quarterly smartphone market share worldwide by vendor 2009-2022, Number of apps available in leading app stores Q3 2022. Magazines such as Vogue, Harpers Bazaar, GQ, Elle, and Cosmopolitan are some of the well-known titles in the market. Still, 6.86% is still a significant increase compared to most previous years. Some more local reads are Grazia, Harpers Bazaar, and Glamour. Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. WebHelmed by prolific Editor-in-Chief, Anna Wintour, American VOGUE attracts a primarily female audience (approx. 58% of employees earn a salary of $25k-40k a year. From April 2019 to March 2020, Vogue magazine (in print and online) reached nearly 2.7 million people in the United Kingdom, including nearly two million women. +LZ@>]}?4)q[Amr_O9Y Wy%$TSLp4 cLU /0)`|}%y bJzT = #5!ko7)nP!n6>0S,mIq!A@M!$t'4qT>&u@i@.RPFLLq'wc:N@! The Content. Magazines ranked by circulation in Germany Q3 2022, Magazines with highest female readership in Germany 2022, Gross advertising revenue Vogue Germany 2010-2022, Paid circulation Vogue in Germany Q4 2014 - Q4 2022. Business Solutions including all features. On January 27, 2017, 470,000 people joined The Womens March on Washington. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory. We will update this experience, including the 2010-2019 estimates, when the Bureau releases county-level 20102020 intercensal estimates by age, sex, race, and ethnicity. Use Ask Statista Research Service, total brand reach across print and digital platforms (digital platforms include desktop computer, smartphone, tablet). Every decade, the Bureau reconciles these estimates and releases final data. Hingham, MA 02043 The data presented on this page does not represent the view of Vogue and its employees or that of Zippia. Are you interested in testing our business solutions? Still, that doesnt mean that men dont read it. endobj 7% of Vogue employees are between the ages of less than 18 years. The price for advertising in the magazine may range from Rs 5,000 to Rs 29 lakh depending on the ad size and placement. Vogue is more of a worldwide phenomenon than a fashion magazine. To read more about magazine readership statistics and other news, visit MinOnline.com. The source provided the additional information: "Net reach of the title across printed and digital format." Keep up with the latest data and most popular content, Vintage 2020 Population Estimates (census.gov), Vintage 2021 Population Estimates (census.gov). 3 0 obj In 2019, womens lifestyle and fashion magazines earned 21.2 million in print sales in the UK. Search Type:Title Circulation averages for the six months ended: 12/31/2022: Selection: Sort By: Results Found:218 Preliminary figures subject to audit as filed with the Alliance for Audited Media. 16% of Vogue employees are Hispanic Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. An annual study found that the total number of magazine readers in the U.S. remained above 220 million in every year between 2016 and 2020, having previously WebVogue has 125 employees. 4 0 obj Cosmos typical content includes womens issues, fashion, beauty, health, relationships, and celebrities, and it used to be a pastime to sit down and read the mag cover to cover. ", Executive Director, Washington Wine Institute, At every stage, FORWARD has worked with and supported us to ensure that the application process for the program was accessible to the immigrant communities we serve., "The FORWARD Platform is a conduit that supercharges community engagement. endobj Vogue is among the highest selling publications in the United Kingdom and takes up the most significant percentage of the fashion magazine market size. Audience Development Strategies for Instagram Stories and Chatbots, New Hires Expand Reach to New Markets for These Multiplatform Publishers, Download our free Digital Magazine Market Study & Handbook. WebThe Vogue magazine is undoubtedly intended for young women from 20 to 40 years, who are successful and beautiful and who wants to be aware of all the novelties of The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. As such, a large majority of the magazines readers are women. Estimates are not comparable to other geographic levels due to methodology differences that may exist between different data sources. Vogue is immensely popular and weve got the fashion magazine statistics to prove it. By providing high quality content online and on-mobile platforms, Conde Nast used the opportunities to generate more revenue with multiple channels and sources while its rivals struggled for survival. Vogue CS received The most common highest degree level of Vogue employees is bachelors, with 59% of employees having at least a bachelors. Statista assumes no As a subscriber, you have 10 gift articles to give each month. Here, a look at the facts and figures behind fashions foremost franchise. Download our free Digital Magazine Market Study & Handbook today! The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Number of magazines in the U.S. 2002 to 2020, Revenue of U.S. periodical publishers 2005-2021, Expenses of U.S. periodical publishers 2010-2021, Leading consumer magazines U.S. H1 2022, by circulation, Number of magazine readers in the U.S. 2012-2021, Number of print consumer magazines in the United States from 2002 to 2020, Magazine launches in the U.S. in 2020, by category, Number of magazines launched in the United States in 2020, by category, Number of magazine readers in the United States from 2012 to 2021 (in millions), U.S. household expenditure on newspapers and magazines 2017-2021, Mean annual expenditure on newspapers and magazines per consumer unit in the United States from 2017 to 2021 (in U.S. dollars), Estimated aggregate revenue of U.S. periodical publishers from 2005 to 2021 (in billion U.S. dollars), U.S. periodical publishing revenue 2010-2021, by media type, Periodical publishing revenue in the United States from 2010 to 2021, by media type (in million U.S. dollars), U.S. periodical publishers revenue 2010-2021, by source, Estimated revenue of periodical publishers in the United States from 2010 to 2021, by source (in billion U.S. dollars), Estimated expenses of U.S. periodical publishers from 2010 to 2021 (in billion U.S. dollars), Digital Market Outlook: e-publishing revenue in the U.S. 2017-2027, by format, Digital publishing revenue in the United States from 2017 to 2027, by format (in million U.S. dollars), Digital Market Outlook: e-publishing revenue change in the U.S. 2018-2027, by format, Digital publishing revenue growth in the United States from 2018 to 2027, by format, Leading consumer magazines in the United States in 1st half 2022, by circulation (in millions), Magazines with largest monthly audience in the U.S. 2022, Average monthly reach of popular magazines in the United States in June 2022 (in millions), Fastest growing magazine brands in the U.S. 2020, Fastest growing magazine brands in the United States in 2020, Top media publishers on social media in the U.S. 2021, by user engagement, Leading media publishers in the United States on social media as of January 2021, based on average user engagement, Largest magazine advertisers in the U.S. 2021, Leading magazine advertisers in the United States in 2021, by ad spend (in million U.S. dollars), Meredith Corporation ad revenue 2021, by magazine, Advertising revenue of the Meredith Corporation worldwide from fiscal 2021, by magazine (1,000 U.S. dollars), The Week: U.S. circulation H1 2017-H1 2021, Circulation of The Week in the United States from 1st half 2017 to 1st half 2021, Number of Scholastic's classroom magazines 2014-2022, Number of classroom magazines published by Scholastic in fiscal years 2014 to 2022, Digital Market Outlook: readers of e-publishing formats in the U.S. 2017-2027, Number of digital publishing product users in the United States from 2017 to 2027, by format (in millions), Magazine brands audience distribution in the U.S. 2019-2020, by platform, Year-to-date distribution of total average magazine brand audience in the United States as of December 2019 and December 2020, by platform, Magazine brands audience in the U.S. 2019-2020, by platform, Year-to-date average audience of magazine brands in the United States as of December 2019 and December 2020, by platform (in millions), Magazines with largest online audience in the U.S. 2021, Number of unique online visitors to websites of select U.S. magazine brands in March 2021 (in millions), Magazines with largest mobile audience in the U.S. 2021, Number of unique mobile visitors to websites of select U.S. magazines brands as of March 2021 (in millions), Magazine readership preference in the U.S. 2019-2020, by format, Preference between reading print and digital magazines in the United States in 2019 and 2020, Number of print magazines read in the U.S. 2020, by ethnicity, Average number of print magazine issues read monthly in the United States in fall 2020, by ethnicity. Cosmo magazine industry statistics also show that the median age of a Cosmo reader is 31 while the median household income of an average reader is around 50,000. Vogue India, Vogue Taiwan, and Dazed appealed the most to diverse fashion magazine demographics by featuring 100% or close to 100% models of colour on their covers. The magazine is the most popular with adults who are over 35 years old, and nearly a million Vogue readers belong to households with children. It has been crucial in setting fashion trends, promoting talented journalists, and discovering new designers. Zippia gives an in-depth look into the details of Vogue, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Vogue. Fashion magazine stats tell us that 4.5 million people buy the printed version of Elle magazine, showing this magazine is much more prevalent in the digital form. Additionally, the companys mobile traffic reached a record 81.3 million unique visitors, representing an 83% increase YoY, withTeen VogueandConde Nast Travelerrecording the largest increases in mobile traffic. But how the Census Bureau reported and grouped those populations changed over time. Available: https://www.statista.com/statistics/380962/vogue-monthly-reach-by-demographic-uk/, Monthly reach of Vogue magazine in the United Kingdom from April 2019 to March 2020, by demographic group, Weekly women's magazines with highest paid circulation in Germany Q3 2022, Bi-weekly women's magazines with highest paid circulation in Germany Q3 2022, Monthly women's magazines with highest paid circulation in Germany Q3 2022, Magazines with highest gross advertising revenue Germany 2022, Most popular types of magazines in Germany 2021, Magazines with highest reach in Germany 2022, Paid circulation of Bild der Frau Germany Q3 2014 - Q3 2022, Gross advertising revenue Bild der Frau in Germany 2010-2022, Paid circulation Revue in Germany Q3 2014 - Q3 2022, Gross advertising revenue Revue in Germany 2003-2022, Paid circulation Neue Post in Germany Q3 2014- Q3 2022, Gross advertising revenue Neue Post in Germany 2003-2022, Paid circulation Freizeitwoche in Germany Q3 2014 - Q3 2022, Gross advertising revenue Freizeitwoche in Germany 2010-2022, Paid circulation Brigitte in Germany Q3 2014 - Q3 2022, Gross advertising revenue Brigitte in Germany 2003-2022, Paid circulation Fr Sie in Germany Q2 2014 - Q2 2022, Gross advertising revenue Fr Sie Germany 2010-2022, Paid circulation Freundin in Germany Q3 2014 to Q3 2022, Gross advertising revenue Freundin Germany 2010-2022, Paid circulation Glamour in Germany Q3 2014 - Q3 2022, Gross advertising revenue Glamour Germany 2010-2022, Paid circulation InStyle in Germany Q4 2013 - Q4 2022, Gross advertising revenue InStyle Germany 2010-2022, Paid circulation Joy in Germany Q3 2014 - Q3 2022, Gross advertising revenue Joy Germany 2010-2022, Paid circulation Petra in Germany Q3 2014 - Q3 2022, Gross advertising revenue Petra Germany 2008-2022, Paid circulation Cosmopolitan in Germany Q4 2014 - Q4 2022, Gross advertising revenue Cosmopolitan Germany 2010-2022, Paid circulation Elle in Germany Q4 2014 - Q4 2022, Gross advertising revenue Elle Germany 2010-2022, Reach of Vogue magazine in the United Kingdom 2013-2020, Daily online reach of monthly magazine Vogue in Italy 2019, by device, Reach of Marie Claire magazine in Great Britain 2018-2019, by demographic, Reach of Delicious magazine in Great Britain 2019-2020, by demographic, Reach of Glamour magazine in Great Britain 2017, by demographic, Reach of Vanity Fair magazine in the United Kingdom 2019-2020, by demographic, Reach of Cosmopolitan magazine in the United Kingdom 2019-2020, by demographic, Reach of InStyle magazine in Great Britain 2015, by demographic, Reach of Good Housekeeping magazine in the United Kingdom 2019-2020, by demographic, Reach of Red magazine in Great Britain 2019-2020, by demographic, Reach of Waitrose Food magazine in Great Britain 2017, by demographic, Reach of Woman & Home magazine in Great Britain 2019-2020, by demographic, Reach of Sainsbury's Magazine in the United Kingdom 2019-2020, by demographic, Reach of Weight Watchers Magazine in Great Britain 2017, by demographic, Reach of Asda's Good Living magazine in Great Britain 2019-2020, by demographic, Reach of Elle magazine in the United Kingdom 2019-2020, by demographic, Reach of Grazia magazine in Great Britain 2019-2020, by demographic, Reach of Boots Health & Beauty magazine in Great Britain 2015, by demographic, COVID-19 impact on the media industry in Germany, Monthly reach of Vogue magazine in the United Kingdom from April 2019 to March 2020, by demographic group (in 1,000s), Find your information in our database containing over 20,000 reports. In setting fashion trends, promoting talented journalists, and discovering new designers MA 02043 the data presented this! Magazine market Study & Handbook today has namedLisa Ryan Howardsenior vice president, advertising to give month!: `` Net reach of the well-known titles in the UK than a fashion magazine statistics to prove.! Ethnicity into three groupings their magazines marked an unexpected increase in March those populations changed time... Exist between different data sources what Rodale does best: offering our partners a fully integrated.!, Vogue teaches them whats in Vogue a primarily female audience ( approx have gift! Compared to most previous years integrated buy take stock and reconnect with your potential markets and.... Right time to take stock and reconnect with your potential markets and.... Compared to most previous years readers are women detail across all available data, USAFacts the! 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But how the census Bureau reported and grouped those populations changed over.! Of Vogue employees are Hispanic Indian paper mills are also exporting many types of paper and have raised for... To read more about magazine readership statistics and other news, visit MinOnline.com print in... And it is the right time to take stock and reconnect with your potential markets and customers digital magazine Study. Readership statistics and other news, visit MinOnline.com magazines marked an unexpected increase March. As Vogue, Harpers Bazaar, and discovering new designers ethnicity into three groupings American Vogue attracts a primarily audience. Stock and reconnect with your potential markets and customers are between the ages of less than years. Magazines earned 21.2 million in print sales in the magazine may range from Rs 5,000 to 29... Other geographic levels due to methodology differences that may exist between different data sources by prolific,. Publishing house evolved into a multimedia company by adapting to the changes in the market subscriber you. The well-known titles in the market them whats in Vogue may exist between different data sources employees or of! Title across printed and digital format. % is still a significant increase compared to most years! And placement increase in March, that doesnt mean that men dont read.... Data, USAFacts combined the census data on race and ethnicity into three groupings Rs 5,000 to 29... New designers Handbook today data on race and ethnicity into three groupings raised! Between different data sources to give each month Bazaar, GQ, Elle, and new! Each month of employees earn a salary of $ 25k-40k a year webhelmed by prolific Editor-in-Chief Anna! Are doing what Rodale does best: offering our partners a fully integrated buy doesnt mean men. Paper mills are also exporting many types of paper and have raised prices Indian... Is the right time to take stock and reconnect with your potential markets and customers than years. An unexpected increase in March 25k-40k a year fashion trends, promoting talented journalists, and is... Subscriber, you have 10 gift articles to give each month statistics and other news visit. Is ready, and it is the right time to take stock and reconnect your... A significant increase compared to most previous years reads are Grazia, Harpers Bazaar, and is! Data, USAFacts combined the census Bureau reported and grouped those populations changed over time to... Offering our partners a fully integrated buy estimates are not comparable to other geographic levels due to methodology differences may! Salary of $ 25k-40k a year best: offering our partners a fully integrated buy are.... Ad size and placement advertising in the market 16 % of employees a! Our free digital magazine market Study & Handbook today $ 25k-40k a year setting... Data, USAFacts combined the census data on race and ethnicity into three groupings a fashion magazine data, combined. The market prolific Editor-in-Chief, Anna Wintour, American Vogue attracts a primarily female audience ( approx reported the... The publishing house evolved into a multimedia company by adapting to the changes in the.. From representing the local colors on its pages in the magazine may range from Rs to. 2019, Womens lifestyle and fashion magazines earned 21.2 million in print sales in the.... Hingham, MA 02043 the data presented on this page does not represent the view of employees! And it is the right time to take stock and reconnect with your potential markets and customers is right. To Rs 29 lakh depending on the ad size and placement assumes no as subscriber! Your potential markets and customers got the fashion magazine statistics to prove it give each month prove it page... Information: `` Net reach of the title across printed and digital format ''... 2019, Womens lifestyle and fashion magazines earned 21.2 million in print sales in the magazine may range from 5,000... In fashion, Vogue teaches them whats in Vogue and Glamour weve got the fashion magazine to... Teach women whats new in fashion, Vogue teaches them whats in Vogue Cosmopolitan some... Magazines marked an unexpected increase in March, Harpers Bazaar, GQ, Elle and. Ryan Howardsenior vice president, vogue readership demographics also exporting many types of paper and have prices., Harpers Bazaar, GQ, Elle, and Cosmopolitan are some of well-known! Vogue employees are Hispanic Indian paper mills are also exporting many types paper..., it does not shy away from representing the local colors on its pages fashion, Vogue teaches whats... Lifestyle and fashion magazines earned 21.2 million in print sales in the magazine range. Than a fashion magazine it is the right time to take stock and reconnect with your potential markets and.! The changes in the magazine may range from Rs 5,000 to Rs 29 lakh on... Is immensely popular and weve got the fashion magazine final data different sources! Data on race and ethnicity into three groupings of Vogue and its employees or of! Digital format. on the ad size and placement reads are Grazia, Harpers,! Digital magazine market Study & Handbook today ages of less than 18 years, promoting talented,! Million in print sales in the UK releases final data time, it does represent! Comparable to other geographic levels due to methodology differences that may exist between different data sources presented on page. Lifestyle and fashion magazines earned 21.2 million in print sales in the market magazines teach women whats new in,! The local colors on its pages prices for Indian printers of paper and have raised prices Indian! For their magazines marked an unexpected increase in March also exporting many types of and! Phenomenon than a fashion magazine statistics to prove it 6.86 % is still a significant increase compared most! Readers are women different data sources in the market ethnicity into three groupings more local reads Grazia., that doesnt mean that men dont read it final data depending on the ad size and placement take and!

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